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Glasses display web site makes a welcome entrance

May 28th, 2010 | Posted in Blog, news | No Comments
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The importance of having a well designed and coordinated ‘glasses display‘ system to show off your finest designer frames is high on the wish lists of most self respecting opticical practice owners. It is often the case with owner managed practices that the cheap and realistic alternative to having a slick interior refit or purpose made display is to purchase a few select pieces of furniture from places such as IKEA. Hardly a formula for success but in a turbulent market this can largely be forgiven.

But what if you do have designs and making your practice stand out from the crowd? Perhaps a niche boutique style that connects with your customer demographic or a bespokely designed refit that gears your practice up for investment or aquisition? The answer comes in the shape of one of the leading brands in the UK and Europe who manufacture, supply and install stylish bespoke optical retail interiors for both big brand high street institutions plus local independent opticians looking to raise their game.
Learn more about glasses display. Browse a selection of featured products from the glasses display gallery.

11 tips on building a successful brand

April 1st, 2010 | Posted in Blog, Uncategorized | No Comments
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  • Focus on what your business achieves for its customers
    Your brand is no good to you if it isn’t delivering what customers want.
  • Take ownership of your brand
    Pay attention to customers’ needs, but you should still control what you want your brand to mean to them.
  • Be honest
    If you don’t believe in your brand, no one else will. Keep your brand simple by focusing on a small number of key brand values.
  • Be consistent
    Every aspect of your brand should make customers feel positive about your business.
  • Be thorough
    Look at all your processes and business values to make sure they help to support your brand.
  • Involve employees
    Make sure they understand your brand and believe in it. Encourage feedback.
  • Communicate your brand effectively across various media
    Make sure every advertisement, brochure and campaign helps reinforce the brand message.
  • Don’t just plaster your company logo on everything….
    Use your talent to add subtle eyecandy and personality to support the overall brand experience!
  • Embrace the power of social media
    Mashable is where it’s at!
  • Meet and exceed what your brand promises
    Failing, just once, will damage your brand.
  • Manage your brand
    Continually look for opportunities to make improvements. And don’t be afraid to make changes to reflect shifts in the way you do business or new trends in your market.

Looking good for Opticians

January 3rd, 2010 | Posted in Blog, Portfolio, news | No Comments
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Making a spectacle makes all the difference.

love-opticians-web-design-and-marketing-for-opticians

Love Opticians has industry focus.

The Love team are feeling most excellent following the launch of Love Opticians. The site offers industry news, a design showcase, top tips on marketing for Opticians and features practical resources for Opticians to help raise the profile and value of their business. Choosing the right strategy can make all the difference so it’s important to carefully consider the range of marketing marvels at your fingertips – see more at: www.loveopticians.co.uk (learn more about web design for opticians)

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Best Wishes from us all for 2010

January 1st, 2010 | Posted in Blog, news | No Comments

Wishing all our customers and associates a Happy and Healthy New Year and look forward to helping fulfil your New Year’s resolutions on web marketing in 2010!

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Healthcare Practice Promotion

November 24th, 2009 | Posted in About, Blog, news | No Comments
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practice-promotion

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Orbis – The flying eye hospital

September 14th, 2009 | Posted in Blog, news | No Comments
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45 million people in the world are blind, but 80 percent don’t need to be. A cure is often simple and inexpensive, but in poor countries, help is often out of reach. ORBIS UK is a London-based affiliate of ORBIS International. ORBIS UK is committed to bringing sight-saving care to the developing world.

On approaching the flying eye hospital, it looks like any of the other passenger jets on the runway waiting to take holidaymakers to exotic destinations. But this DC-10 jet is exceptional – it houses the only airborne operating theatre for eye treatment in the world.

orbis-flying-eye-hospital

orbis-flying-eye-hospital

Its mission is to tackle avoidable sight loss and its charter reaches developing countries where 90% of the world’s 45 million blind people live. Next stop is India, a country that has one of the highest rates of blindness among children – one in five of the world’s blind children is Indian.

Hospital with wings
The flying eye hospital was the vision of one man, Dr David Paton, an eminent eye surgeon at the Baylor College of Medicine in Texas, US.

In the 1970s, while touring throughout the developing world, he was shocked by the state of eye care services he found in these countries.

Although the doctors he met there wanted to learn the necessary skills to cure blinding diseases like cataracts, glaucoma and retinoblastoma, the costs and practicalities involved prevented it. Dr Paton’s solution was a mobile teaching hospital.

With a fully equipped plane, donated by United Airlines, doctors trained in the latest ophthalmic techniques could bring their surgical knowledge and skills to the doctors and patients in developing countries.

  • The local doctors can then use their newly learned skills in their homeland.
  • The first hospital with wings was launched in 1982, its maiden voyage being to Panama.
  • Since then, the flying eye hospital has visited 75 countries and saved the sight of tens of millions of people.

orbis-flying-eye-hospital-examination

orbis-flying-eye-hospital-examination

View video footage of the Orbis flying eye hospital courtesy of the BBC web site

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Artemisia Clinic – new web site launched

September 8th, 2009 | Posted in Blog, Portfolio, web sites | No Comments
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artemisia-clinic-web-site

So impressed were the Artemisia team with the look and feel of our very own medical healthcare web site design service site ‘Love Healthcare’ that they requested something similar to support the launch of their new consultancy Practice.

The brief was to create a fresh new brand and allergy health care service web site to allow the Artemisia team to update their own content with the minimum of fuss and also allow them to be creative with blog articles. The site framework will allow Dr Diana Church and her team to post extracts from specific publications they have produced on common allergies as well as provide a useful resource for allergy patients.

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Artemisia’s new brand is not to be sniffed at!

July 11th, 2009 | Posted in Portfolio, logos, news | No Comments
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Artemisia-clinic-logo

Dr Diana Church is a specialist in allergy. She obtained her medical degree in 1996 and her specialist diploma in Allergy and Clinical Immunology from the Romanian Ministry of Health in 2003.

Diana had a very clear vision for her new practice logo . The designers at Love New Media listened carefully to her ideas and ensured she was over the moon with the final result. The fresh new logo will grace a wide range of marketing material including a new web site.

From 2002 – 2005 she was allergy consultant and Head of the Allergy Department at the Centre for Diagnosis and Treatment in Cluj-Napoca, Romania.  In 2006, Dr Church took up a  position as Visiting Research Fellow in the School of Medicine, University of Southampton and attended  allergy clinics in the Southampton General Hospital.

She is also an Honorary Clinical Fellow and attending allergy clinics at the Royal Brompton Hospital London.

Dr Church has given many lectures on allergy and its treatment to both doctors and patients. She is also the author of two small booklets for patients, Simply Allergy and Simply Allergic Rhinitis.

We wish Diana all the best with her new practice which opens its doors in September 2009.

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Pharmacy Lawyer identity gets a clean bill of health

July 6th, 2009 | Posted in Blog, Portfolio, logos, web sites | No Comments
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pharmacy-lawyer-logo

Love New Media have created a brand new logo to support new business wins for the Healthcare Group at Bowling & Co Solicitors.

Following on from the logo and soon to be launched is a  ’Pharmacy Lawyer‘ web site that aims to address the legal requirements and concerns of Pharmacists. Pharmacists will have the ability to ‘ask a question’ directly with legal healthcare specialists as well as benefit from a range of common FAQs.

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Visioncare – a website for your eyes

July 4th, 2009 | Posted in Blog, Portfolio, news, web sites | No Comments
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Visioncare - medical website design

Visioncare - medical website design

Love New Media who offer specialist medical website design services have secured a long term partnership with the Visioncare. Visioncare Medical Eye Centre is an independent group of practices (established over 20 years ago) devoted to high standards of eye care and top quality eyewear products. They have practices in Harley Street, Barnet and Wealdstone Harrow. Following a thorough understanding of the strategic objectives of the business our brief was to create an impressive web site that reflected the high standards and specialist medical eyecare services of Visioncare.

Visioncare’s standard eye examinations are available either privately or under the NHS (for those eligible) and include routine checks to promote clear vision and healthy eyes. Specialist investigations and treatments for a host of conditions ranging from dyslexia to low vision are also provided.

As independent business Visioncare have the professional freedom to offer a truly individual service and quality eye care products from each to the general public.

Visioncare Medical Eye Centre is also about value, and the blending of modern technology with traditional high standards of service. Over 90% of their spectacles are made on the premises using the latest machinery. This ensures consistent quality and rapid turnaround. Their clinics have some of the most modern instrumentation available.

Visioncare specialise in varifocals and hi index lenses and are an approved Varilux Specialist Centre as well as Nikon, Zeiss & Hoya Centres.

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